Does staging work?
This is the story of 3 identical town homes: same floor plan, same square footage, same condition, same price; all on the market during the same three-month period. Take a look at Town home #3. If this doesn’t convince you that staging works – nothing will!! For the full story and photos, click to download a PDF.
Townhome 1: This town home was vacant and un-staged. It sat on the market over three months and sold for $429,500 ($20,000 less than Susan’s Listing).
- Townhome 1 – Unstaged
Townhome 2: Town home #2 was occupied and not professionally staged. It was sold for $15,000 less after being on the market for over 60 days.
- Townhome #2 – Occupied and unstaged
Townhome 3: This town home was staged and listed by Susan & Tim the weekend before Thanksgiving. It sold for full price ($449,950) within 3 days, and closed within less than a month.
Townhome #3 - Staged and sold!
This entry was posted on Wednesday, December 2nd, 2009 at 8:24 pm and is filed under Staging. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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Dedication to Susan’s Dad
Susan was inspired to help people faced with selling their parents' home by her relationship with her own father. Read her story of him >